Voice broadcasting allows businesses to simultaneously communicate with as many people as possible. Voice broadcasting technology is compatible with most types of business phone systems. The flexibility and wide application of voice broadcasting technology has made it very popular since its first use in the 1990s. Many people have made use of voice broadcasting, from governmental bodies to businesses and community groups. If you’re a business seeking to connect with as many customers as possible, voice broadcasting is well worth considering. These are the key advantages of using voice broadcasting.

1. Personalised Messages

Instead of a standard information email or SMS, voice broadcasting messages can be scripted to provide a personalised and immediate appeal to your message. Whether you’re providing information or a marketing message, this medium allows you to put forward a professional and consistent message through the use of voice.

2. Consistency

An organisation seeking to connect with a large number of customers or staff members might not be able to provide the same level of consistency with manual calls. Voice broadcasting allows complete consistency and uniformity of message across the board, giving you peace of mind that every customer or staff member is receiving the exact same message and information.

3. Fast and Secure

Voice broadcasting technology means a large number of calls can be made simultaneously. It’s one of the fastest ways to deploy information, market offers, or simply to connect with clients and ensure that they all receive the same message in a timely manner. The technology is secure and stable too, with accurate management of call lists and phone numbers.

4. Scalability

Hundred or thousands of calls can be made at the same time, providing a high level of scalability. For businesses who have large client bases or marketing lists, the scalability of voice broadcasting systems can prove to be invaluable.

5. Flexibility

Voice broadcasting systems are inherently flexible. The digital voice messages can be easily recorded, changed, or altered as required. Businesses can generate new messages and broadcast to a large pool of staff or customers in a matter of hours.

6. Cost Effective

Given its speed, scalability, and wide reach, voice broadcasting is highly cost effective. No other medium compares with voice broadcasting for immediate impact and wide deployment.

7. Wide Application

Voice broadcasting technology is compatible with most telephone systems and can have very wide application. It can be used for surveys, confirmations, guide users by helping them navigate through a call menu, be used as an essential tool for marketing campaigns, or be used to broadcast important and urgent information to clients or staff. In this way, voice broadcasting can be used as much to capture information from customers as to send out information.

Some common uses include:

• Employee or customer surveys;
• Automated information, booking, or ticket confirmations;
• Marketing and promotional offers;
• Give messages of thanks;
• Detailed surveys; or
• Broadcasting of urgent updates and news.

8. Potential for Interactivity

There is scope for interactivity in voice broadcasting systems. Interactive voice broadcasting allows receivers of the call to listen to the voice message and use the touchpad to interact with the system. The system can then play other messages according to the listener’s selection choices, or direct the caller to another menu or the appropriate extension.